Urban Decay Shimmer Eyeshadow Primer Potion Sin – Champagne Shimmer Eye Primer for Crease-Resistant & Long-Lasting Eye Makeup, Smooths & Preps Eyelid Base, For Vibrant Color, All Skin Tones, Vegan

Price: $28.00
(as of May 15, 2026 01:22:44 UTC – Details)

Product description

PRIME + SET YOUR LOOK

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Customer Reviews

4.4 out of 5 stars 4,679

4.4 out of 5 stars 224

4.3 out of 5 stars 14,055

4.6 out of 5 stars 1,122

4.6 out of 5 stars 405

What it does

Smooth & prime eyes

All-in-one face & eye palette

Waterproof eyeliners

Prime, blend & set makeup

Buildable lash volume + length

What’s in it

Polymer technology

14 crease-resistant shades

Vitamin E, jojoba oil

Glycerin, cooling tech

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Finish

Transparent nude

Cream, matte, shimmer, glimmer

Matte, shimmer, satin & more

Natural skin-like

Ultra-black, conditioned lash

Wear

All day wear

Up to 16hr

Up to 16hr

Up to 24hr

Up to 16hr

Transfer-resistant

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Is Discontinued By Manufacturer ‏ : ‎ No
Product Dimensions ‏ : ‎ 0.98 x 4.13 x 0.98 inches; 0.71 ounces
UPC ‏ : ‎ 764130833234 604214738904
Manufacturer ‏ : ‎ Urban Decay
ASIN ‏ : ‎ B015KBH894
Best Sellers Rank: #27,499 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #13 in Eyeshadow Bases & Primers
Customer Reviews: 4.5 4.5 out of 5 stars (1,141) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
NUDE EYE PRIMER: Urban Decay Eyeshadow Primer Potion is an award-winning, shimmery pale nude eyelid primer that delivers visibly smooth lids, vibrant, crease-free color, and long-lasting eyeshadow looks.
ENHANCES EYESHADOW: Powered by polymer technology, this essential primer prevents eyeshadow and eyeliner from creasing and fading, ensuring your eye makeup stays flawless all day.
SHIMMER FINISH: This creamy, pale nude primer leaves a subtle shimmer base suitable for bold or natural looks across all skin tones, types, and eye shapes. Formulated vegan and cruelty-free, ideal for oily lids and crepey skin.
PRO TIP: Mix with your favorite eyeshadow or 24/7 Glide-On Pencil for crease-free, custom cream shadows and liners. Intensifies the look of metallic, shimmer, matte, and glitter eyeshadows.
HOW TO USE: A little goes a long way—apply a touch before eye makeup for long-lasting, crease-resistant eyeshadow. Use the flocked wand applicator for precise, controlled application every time.

Product summary

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